Industry Experience

Digital/Technology

  • Building award-winning digital services from inception
  • Business modeling and strategy
  • Content development and acquisition
  • Digital rights negotiation and management
  • Site development and management, architecture
  • Managing outside and internal technical and design teams

Music

  • Strategic partnerships with labels, artists, managers, agents—indie, international, major
  • Major project management for live event broadcast and online marketing
  • Rights acquisition and agreements

Marketing

  • Marketing plan development and implementation
  • Managing and developing products
  • Branding, advertising, general marketing
  • Strategic business partnerships, collaboration
  • Work with outside creative agencies

Management

  • Senior manager
  • Short and long term planning
  • Served on community boards of directors
  • Budgeting, financial projections
  • Organizational structure and planning
  • Direct supervision of local and international teams

Radio

  • Live broadcast and webcast event production
  • On-air promotional broadcast campaigns
  • National program launch marketing
  • Integrated marketing
  • Revenue generation campaigns—sponsorships, on air, direct mail, on line
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